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WE build meaningful relationships between brands and creators
We enable your brand to be seen at scale across digital; driving growth and guaranteed success.

Our purpose is to Make Waves; an idea seeded in the fact that our creators tell stories that build human connections, which set off waves of influence. These waves of influence become our data layers, from which we measure the impact. Our clients and creators make waves, we measure the impact.
The Influencer Team
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We are proud official global marketing partners
We are proud official global marketing partners

Trusted

By

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uzypaws
38K
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Pantene
Pantene's Gold Series
Our aim was to highlight Pantene’s Gold Series as the go-to haircare range for women with afro hair. To celebrate the launch of three new products within the range, we invited 5 content creators to the Afro Hair and Beauty Live event in London, to learn about the products and tell their audience about them. We also worked with 4 other content creators, to produce content which showcased them using the product range at home.
9
Creators
397K
Audience
243K
Views
41.7K
Engagement
663
Saves
11%
View Rate
10.5%
Engagement Rate
58.3%
Impact Rate
N/A
N/A
N/A
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M∙A∙C Cosmetics
M∙A∙C Powder Kiss
Ahead of the launch of the new MAC Powder Kiss range, we worked with creators to deliver authentic and engaging content focused on MAC’s newest product. Our diverse range of creators produced Instagram feed posts, Reels, and TikTok content along with Instagram Story frames. In creating genuine and informative content, they were able to bring to life the key product benefits of the new Powder Kiss range and encourage their followers to explore MAC’s newest product.
5
Creators
25
Content Pieces
1.4M
Audience
337K
Impressions
39.3K
Engagement
78.6K
Impact
whatwegandidnext
whatwegandidnext
25.4K
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Barclays
Barclays x Pride  
The campaign aim was to highlight the strong connection that Barclays has to Pride. To do so, we worked with 6 creators, who are all well-known within the LGBT community, attending the Pride parades across the UK. Our creators walked in the Pride parades alongside the Barclays float, wearing the Barclays Pride t-shirts.
6
Creators
213K
Audience
193K
Views
27K
Engagement
523
Saves
22.4%
View Rate
3.2%
Engagement Rate
34.3%
Impact Rate
PARIS.WITH.ME
PARIS.WITH.ME
123K
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Starbucks
Starbucks' Summer
The campaign aim was to produce genuine, summer-focused branded content that drove awareness of the Starbucks brand and helped to spark a conversation among the brand's target audience around their favourite summer activities. To do so, we worked with 8 of France’s most creative lifestyle creators, who showed their audience just how the Starbucks brand and their favourite Starbucks’ products fitted into their summer activities.
8
Creators
762K
Audience
1.3M
Reach
197K
Engagement
28.7%
Reach Rate
4.1%
Engagement Rate
38.0%
Impact Rate
navkhuttan
navkhuttan
95.5K
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boohoo Man
Quavo x boohooMAN
The campaign aim was to launch BoohooMAN's first ‘Face Of’ 2019; a new series of collaborations, with well-known personalities, designers, musicians, and sports stars. This campaign focused on generating awareness of Boohoo’s collaboration with US-rapper, Quavo. To do so, we worked with 43 of the UK’s coolest male fashion and lifestyle creators, who drove their audience to check out the collection on the BoohooMAN website.
43
Creators
1.1M
Reach
246K
Engagement
15.6%
Reach Rate
6.3%
Engagement Rate
2.9K
Saves
3.1K
Clicks
16.6%
Impact Rate

Strategy

Creative strategies that are guaranteed to achieve business goals
Insights-based creative strategies, which combine influencer marketing with paid media distribution to produce campaigns that are fully-optimised to achieve specific business goals and a guaranteed return on investment.
Don't take it from us; take it from our awards.
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Insights

Campaigns powered by advanced analysis
Our advanced campaign analysis scrutinises every campaign metric available, providing you with a deep understanding of the psychological needs, desires, and drivers of creators, their audience, and your brand portfolio and allowing us to power our creator recommendations, and measure the impact of our campaigns.

Technology

Combining insights and intelligence to demonstrate ROI
Influencer’s end-to-end influencer marketing platform, Waves, is an end-to-end campaign management platform that provides brands and agencies with a clear understanding of their ROI through real-time campaign insights, dynamic creator tracking, approval functionality, Including data transparency and proof of success.
Are you ready to make
Waves?
Are you ready to make
Waves?