Trusted

This campaign focused on revealing and promoting the new emblem for the Qatar 2022 World Cup. We worked with 19 macro creators across 10 different countries to deliver mass awareness of the new unveiled emblem, and educate audiences on the various components behind the emblem and their significance. Posting custom made content on Instagram, YouTube and Twitter, creators also helped build excitement around the FIFA World Cup Qatar 202

The campaign aim was to generate brand awareness for Shelter and saw us partner with gaming creators together who went live on Twitch for a minimum of 4 hours, encouraging their audience to donate to Shelter. We worked with 2 creators who embraced the campaign concept and got their followers together to spread the conversation around Shelter and drive donations via their Instagram, Twitter and Twitch accounts.

The aim of this end of summer campaign was to showcase T.M Lewin’s latest Back To Work range. To do so, we collaborated with 10 of the world’s most stylish male fashion creators, each of whom styled T.M. Lewin’s range in their own, unique way, and showed their audience that T.M. Lewin is a great choice for smart and smart-casual work clothing.

The aim of this campaign was to spread the message that NOW TV is full of Christmas-worthy entertainment, highlighting the movie classics and must-see blockbusters available via the NOW TV app during the Christmas period. To do so, we worked with a variety of creators on a selection of tweets that went live both before Christmas and during the Crimbo Limbo period, featuring various types of media and film tips.

The campaign aim was to spark conversation around embracing grey hair and encouraging women to celebrate it, especially in a world where there is a stigma around going grey and many feel they must cover it up. To do so, creators shared an image of an unbranded billboard at Westfield Shopping Centre, which highlighted the grey-hair stigma. In separate content, our creators then revealed that it was Pantene behind the billboard and encouraged their audience to get involved in Pantene's discussion about grey hair.