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Impact Studio Drop #08: Creators EverywhereImpact Studio Drop #08: Creators Everywhere
Drops

Impact Studio Drop #08: Creators Everywhere

Welcome to Impact Studio Drop #08, your bi-weekly deep dive into the new, interesting and occasionally unexpected ways to do cool stuff with creators.
Olly Gosling
Olly Gosling
May 16, 2024
Influencer Joins IMTBInfluencer Joins IMTB
In the News

Influencer Joins IMTB

Influencer, the global influencer marketing agency co-founded by Caspar Lee and Ben Jeffries, has joined the Influencer Marketing Trade Body (IMTB) as its newest member.
Hester Bates
Hester Bates
May 1, 2024
Snap announces new agency partnership for Snap Star Collab StudiosSnap announces new agency partnership for Snap Star Collab Studios
In the News

Snap announces new agency partnership for Snap Star Collab Studios

Snapchat continues to pioneer innovative ways for brands to connect with audiences through its Snap Star Collab Studio, and this week marks a significant milestone with the announcement of new official UK partnerships.
Hester Bates
Hester Bates
April 30, 2024

ready to make waves?

Under the Influence

2022 influencer marketing trends

It is predicted that over the course of 2022, brands will spend over $15 billion on influencer marketing. Over the past couple of years, we’ve watched as this industry came into its own and cemented itself as one of the key pillars of any successful marketing strategy. But while it may no longer be in its infancy, the industry is constantly evolving, developing new ways to ensure that marketers meet their KPIs and businesses achieve their goals. ‍In this 2022 trends report, we study the tricks and trends from 2021 and using these, make our predictions for how savvy and creative marketers will work with content creators to achieve huge impact and reach their target audience over the year and beyond.

Download your report here