It is predicted that over the course of 2022, brands will spend over $15 billion on influencer marketing. Over the past couple of years, we’ve watched as this industry came into its own and cemented itself as one of the key pillars of any successful marketing strategy. But while it may no longer be in its infancy, the industry is constantly evolving, developing new ways to ensure that marketers meet their KPIs and businesses achieve their goals. In this 2022 trends report, we study the tricks and trends from 2021 and using these, make our predictions for how savvy and creative marketers will work with content creators to achieve huge impact and reach their target audience over the year and beyond.
Unlock the secrets of creating powerful content that captures attention and sparks strong emotional reactions with Influencer’s new research report.
From understanding the impact of emotive content to mastering techniques that drive consumer action, we’ve got you covered. This deep dive will give you a greater understanding of both the conscious and subconscious effects of your campaigns.
Ready to elevate your influencer marketing campaigns?
