At a time when brand building and audience engagement is absolutely key, influencer marketing is giving brands an essential means to reach and engage audiences in ways which are meaningful and relevant to them, fulfilling their need for connection, and also building up a brand’s position as we start to enter a new phase. In this report, we leverage custom research on influencer marketing alongside existing research on the coronavirus to dig into the impact the outbreak has had on consumers’ behaviours, the effect on influencer marketing and the consumer-creator relationship, how purchase behaviours are changing, and how brands can successfully work with creators moving forward.
Unlock the secrets of creating powerful content that captures attention and sparks strong emotional reactions with Influencer’s new research report.
From understanding the impact of emotive content to mastering techniques that drive consumer action, we’ve got you covered. This deep dive will give you a greater understanding of both the conscious and subconscious effects of your campaigns.
Ready to elevate your influencer marketing campaigns?
