news, articles and insights from the influencer team
In the News
Influencer Hires Maker Studios & Disney Exec Olly Gosling To Strengthen Creative Strategy Division
Influencer has today announced the appointment of Olly Gosling as head of content strategy, further cementing the company’s commitment...
Resources for Brands
How Can Brands Sustainably Collaborate With Sustainability Creators?
Sustainability has been on consumer’s radars for years, but only recently have we really seen that reflected in the influencer marketing...
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Best Practice Guides
A Best Practice Guide To Creating A Campaign On Snapchat
With Snapchat campaigns, advertisers are able to reach audiences worldwide and become a part of their everyday conversations. But, does...
Resources for Brands
How To Successfully Repurpose Influencer Marketing Campaign Content
The content creators of today are their very own production powerhouses, and this relieves the pressure on brands to produce all of their...
Best Practice Guides
A Best Practice Guide On 8 Editing Tools That Make Creating Brilliant TikTok Videos Easy
Want to know how to make your content stand out from the crowd? Of course you do! Whether you’re just beginning your TikTok journey or...
Resources for Brands
Influencer Partners With Pinterest To Support Their Black History Month Activation: Black Gold
Influencer is proud to partner with Pinterest, the visual discovery engine and social media platform, to support their latest activation...
Best Practice Guides
A Best Practice Guide For Advertising On Snapchat
Want to create super engaging ads that drive new users to your brand? Well Snapchat is your guy!
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Best Practice Guides
A Best Practice Guide On How To Create An Effective Branded Hashtag Challenge On TikTok
A Branded Hashtag Challenge turns TikTok users into your unofficial brand ambassadors; share a video using a sponsored hashtag and voila...
Resources for Brands
How Important Is An Influencer Marketing Data Platform
If you work in the influencer marketing industry, as either a brand or a content creator, you can appreciate the importance data holds...