
news, articles, and insights from the influencer team


Resources for Brands
Why Brands Need To Pick Up The Controller And Level Up In The Gaming World
I have dabbled in the gaming world over the years - working my way up the gaming hierarchy from my first Gameboy Colour to a Playstation...


Resources for Brands
Driving Success: How One Creator Merged Travel And Automotive In His Influencer Marketing Content
2020 saw the travel industry hit hard. But it also saw many involved in the space pivot into new and exciting areas...


Resources for Brands
Consumer Revenge Shopping: How Can Brands Capitalise On Increased Appetite?
It feels like the light at the end of the tunnel is finally here. With normality returning, lockdowns lifting and...


Resources for Brands
Monetization and the influencer marketing landscape: what you need to know
We’re seeing more and more monetization options be made available by social media platforms across the globe. Why? It helps creators earn...


Resources for Brands
Brand Safety and Brand Suitability: Why It Matters
Keeping your brand safe online has never been more important - with our increased reliance on digital coupled with...


Resources for Brands
Influencer expands collaboration technology to power brand performance across campaign lifecycle
Waves by Influencer ensures brand safety through full creator and content approval...


Resources for Brands
Influencer launches Waves: a new end-to-end influencer marketing platform providing data transparency
Influencer has today announced the launch of their new technology platform, Waves. Waves by Influencer offers brands and agencies...


Resources for Brands
Why Do Influencer Marketing Campaigns Produce High-Quality Consumers?
A recent survey conducted by Influencer Marketing Hub found that “72% of marketers believe that the quality of consumers gained from...


Resources for Brands
Diversity In Social Media Ads
Diversity has and always will be important, and as the modern consumer has a rising awareness of, and passion for, social justice, there...
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