news, articles, and insights from the influencer team
Mentors
Staying Power: Navigating the Fashion Industry with Free People's John Sadeghipoor
In this episode, we sit down with John Sadeghipoor, Director of Marketing at Free People Europe, a portfolio brand of URBN.
Drops
Impact Studio #7: Metamodern Conversations
Welcome to Impact Studio Drop #07, your bi-weekly deep dive into the new, interesting and occasionally unexpected ways to do cool stuff with creators.
Mentors
The Beauty of Influencer Marketing With The INKEY List's Isobel Selby
In this episode, we sit down with Isobel Selby, Head of Social and Influencer at the INKEY List, the viral skincare brand that is making luxury accessible.
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Drops
Impact Studio #6: Sonic Identity
Welcome to Impact Studio Drop #06, your bi-weekly deep dive into the new, interesting and occasionally unexpected ways to do cool stuff with creators.
Mentors
Survival Of The Fittest: Standing Out In A Saturated Market With Gymbox's Rory McEntee
In this episode, we sit down with Rory McEntee, Brand & Marketing Director at Gymbox, the gym that’s taken London by storm.
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Drops
Impact Studio Drop #5: The Rise of SubToks
Welcome to Impact Studio Drop #05, your bi-weekly deep dive into the new, interesting, and occasionally unexpected ways to do cool stuff with creators...
Drops
Impact Studio Drop #4: Creative freedom
Creators should be considered an extension of your brand, reaching and building connections with your target audience. But how should this partnership be navigated? How much freedom should brands give creators? And how much should they lean on their creative and storytelling skills to better engage with an audience, vs. protecting their brand through strict guidelines and prescriptive briefs...
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Drops
Impact Studio Drop #3: Beyond Pride
Welcome to Impact Studio Drop #03, your bi-weekly deep dive into the new, interesting and occasionally unexpected ways to do cool stuff with creators...
Blog
How influencer marketing is bringing authenticity to the travel industry
More than ever, people are turning to online content to plan their holidays. 89% of millennials reportedly plan their vacations based on pictures posted by their peers...
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