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News, articles and insights from the Influencer team

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Instagram ‘Likes’: what will their removal mean for the platform and Influencer Marketing?

As Instagram reveals that they are taking the removal of ‘likes’ global, the influencer marketing industry is left wondering what that...
November 20, 2019

Influencer's Head Of Heart Carly Ash, On Supporting Your Team During A Global Pandemic

2020 has proved to be an incredibly tough year for many businesses, taking a huge toll on the people involved...
December 22, 2020

Influencer’s Female Leaders: In Conversation With

The role of women in the media landscape has changed immensely over the past few years. Influencer marketing, having barely existed 10 ...
July 4, 2023

Influencer strengthens tech offering with launch of ASA complaint ad-checker

Influencer, the global influencer marketing company, has launched Advert Audit, a tool that will combat confusion surrounding Advertising...
December 12, 2019

Influencer Partners With Pinterest To Support Their Black History Month Activation: Black Gold

Influencer is proud to partner with Pinterest, the visual discovery engine and social media platform, to support their latest activation...
September 25, 2020

Influencer marketing and the recovery of the domestic tourism industry

We all know the international tourism industry has taken a huge hit since the pandemic started...
August 19, 2021

Influencer Names James Surroop As Commercial Director

Influencer has today announced the appointment of Jason Surroop as commercial director. This comes just months...
November 3, 2020

Influencer Names Former 4C Insights Director Kirsty Brice As Global Marketing Director

Influencer has named Kirsty Brice as its new global marketing director. Brice’s appointment will drive growth across Europe...
November 26, 2020

Influencer Marketing: When To Use It?

Influencer marketing can be an amazing way to boost sales, build a community and enhance the perception of your brand amongst your target...
January 15, 2020

Influencer Marketing From Home: Content Creators Who Are Leading The Way

In uncertain times like these, society relies on social media as a source of relief, an entertainment outlet, and an escapism tool...
April 3, 2020

Influencer launches Influencer Labs, Insights and Data Workshops aimed at educating advertisers

Influencer, Europe’s leading influencer marketing platform, has launched Influencer Labs, a first to market series of insights and data...
February 14, 2020

Influencer Marketing And The Annoying Reality Of Variable Performance

We all know that organic content performance is variable, right? Every creator complains that the algorithm is out to get them...
February 22, 2021

Influencer is committed to championing adaptability and growth in the evolving influencer marketing space, with its latest senior hire

Global influencer marketing business, Influencer has announced the appointment of Michael Pekhazis as Vice President of Client Services...
March 7, 2023

Influencer launches Waves: a new end-to-end influencer marketing platform providing data transparency

Influencer has today announced the launch of their new technology platform, Waves. Waves by Influencer offers brands and agencies...
April 13, 2021

Influencer in Cannes: The Recap

Last week, as part of the Cannes Lions Festival of Creativity, the Influencer EMEA and North America teams headed to the Influencer Villa...
June 28, 2023

Influencer Hires Maker Studios & Disney Exec Olly Gosling To Strengthen Creative Strategy Division

Influencer has today announced the appointment of Olly Gosling as head of content strategy, further cementing the company’s commitment...
October 5, 2020

Influencer CVO Caspar Lee Gives His Take On 2020 And His Predictions For Social Media Trends In 2021

Influencer chief visionary officer and YouTube creator Caspar Lee discusses his take on the past year and his predictions for...
December 14, 2020

Influencer hires Danny Crutchley as creative strategist

Influencer has announced the appointment of Danny Crutchley as creative strategist. Crutchley will oversee Influencer’s creative team...
January 24, 2020

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