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News, articles and insights from the Influencer team

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Resources for Creators

The Relationship Between Content Creators, Influencer Marketing And The Music Industry

With the rise of apps that have a centralised music offering, and the pandemic shifting what consumers want to see, the music industry is...
November 23, 2020
Resources for Brands

Make Or Break: How Influencer Marketing Can Support A Global Travel Comeback In 2021

COVID-19 has affected all global industries, but none more so than the travel sector. Travel has become a hugely popular industry...
November 17, 2020
In the News

Influencer Commits To Guaranteeing Business Results With Appointment Of Head Of Paid Media

Influencer marketing platform, Influencer has named Maya Jundi as head of paid media, as the company commits to offering clients...
November 12, 2020
Resources for Brands

Staying Home For Christmas: The Role For Content Creators During Our First Ever 'Connected Christmas'

Influencer has today published a report, highlighting consumer purchase trends, buyer behaviour, and industry insights, alongside expert...
November 6, 2020
In the News

Influencer Names James Surroop As Commercial Director

Influencer has today announced the appointment of Jason Surroop as commercial director. This comes just months...
November 3, 2020
Resources for Creators

Good Influence: In Conversation With The Fund For Global Human Rights

Influencer’s CEO Ben Jeffries sits down with The Fund for Global Human Rights CEO Regan Ralph to discuss what sets the Fund...
October 30, 2020
Resources for Brands

10 Influencer Marketing Stats For 2020

2020 has been a crazy year. With all of the changes that have been going on globally, people are using the power of social media...
October 27, 2020
Resources for Brands

How Can Brands Use Influencer Marketing To Prepare For Black Friday?

Now that we’re in October, many brands are already starting to think about the run-up to Christmas and one of the most important days...
October 13, 2020
Resources for Creators

Pinterest's Black History Month Initiative: A Conversation With Ghenet Randall

Influencer’s marketing director Hester Bates sits down with lifestyle creator Ghenet Randall to discuss Pinterest’s Black History Month...
October 7, 2020
Resources for Creators

Why Self-Development Creators Are Having A Moment In 2020

As the pandemic has swept the globe and many of us have all been in lockdown, there has been a notable shift in the kind of content...
October 5, 2020
In the News

Influencer Hires Maker Studios & Disney Exec Olly Gosling To Strengthen Creative Strategy Division

Influencer has today announced the appointment of Olly Gosling as head of content strategy, further cementing the company’s commitment...
October 5, 2020
Resources for Brands

How Can Brands Sustainably Collaborate With Sustainability Creators?

Sustainability has been on consumer’s radars for years, but only recently have we really seen that reflected in the influencer marketing...
October 1, 2020
Best Practice Guides

A Best Practice Guide To Creating A Campaign On Snapchat

With Snapchat campaigns, advertisers are able to reach audiences worldwide and become a part of their everyday conversations. But, does...
September 30, 2020
Resources for Brands

How To Successfully Repurpose Influencer Marketing Campaign Content

The content creators of today are their very own production powerhouses, and this relieves the pressure on brands to produce all of their...
September 29, 2020
Best Practice Guides

A Best Practice Guide On 8 Editing Tools That Make Creating Brilliant TikTok Videos Easy

Want to know how to make your content stand out from the crowd? Of course you do! Whether you’re just beginning your TikTok journey or...
September 29, 2020
Resources for Brands

Influencer Partners With Pinterest To Support Their Black History Month Activation: Black Gold

Influencer is proud to partner with Pinterest, the visual discovery engine and social media platform, to support their latest activation...
September 25, 2020
Best Practice Guides

A Best Practice Guide For Advertising On Snapchat

Want to create super engaging ads that drive new users to your brand? Well Snapchat is your guy!
September 25, 2020
Best Practice Guides

A Best Practice Guide On How To Create An Effective Branded Hashtag Challenge On TikTok

A Branded Hashtag Challenge turns TikTok users into your unofficial brand ambassadors; share a video using a sponsored hashtag and voila...
September 24, 2020

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Three young adults sitting together indoors, engaged in conversation and smiling.

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Two young women with braided hair and leather jackets playing chess outdoors on a sunny day.

Let’s work together

Four diverse young adults laughing and lying closely together on a fluffy white rug, wearing colorful casual clothing.

Let’s work together

Three young women sitting side by side outdoors, smiling and holding drinks in clear glasses.

Let’s work together

Three young adults sitting together indoors, engaged in conversation and smiling.

Let’s work together

Three young adults sitting together indoors, engaged in conversation and smiling.

Let’s work together

Four diverse young adults laughing and lying closely together on a fluffy white rug, wearing colorful casual clothing.

Let’s work together

Two young women with braided hair and leather jackets playing chess outdoors on a sunny day.

Let’s work together

Three young women sitting side by side outdoors, smiling and holding drinks in clear glasses.

Let’s work together

Three young adults sitting together indoors, engaged in conversation and smiling.

Let’s work together

Four diverse young adults laughing and lying closely together on a fluffy white rug, wearing colorful casual clothing.

Let’s work together

Two young women with braided hair and leather jackets playing chess outdoors on a sunny day.

Let’s work together

Three young women sitting side by side outdoors, smiling and holding drinks in clear glasses.

Let’s work together

Two women smiling and exchanging a bouquet of flowers outdoors with a red wall background.

Let’s work together

Three young women sitting side by side outdoors, smiling and holding drinks in clear glasses.

Let’s work together

Four diverse young adults laughing and lying closely together on a fluffy white rug, wearing colorful casual clothing.

Let’s work together

Two young women with braided hair and leather jackets playing chess outdoors on a sunny day.

Let’s work together

Two women smiling and exchanging a bouquet of flowers outdoors with a red wall background.

Let’s work together

Three young women sitting side by side outdoors, smiling and holding drinks in clear glasses.

Let’s work together

Four diverse young adults laughing and lying closely together on a fluffy white rug, wearing colorful casual clothing.

Let’s work together

Two young women with braided hair and leather jackets playing chess outdoors on a sunny day.

Let’s work together

Two women smiling and exchanging a bouquet of flowers outdoors with a red wall background.

Let’s work together

Three young women sitting side by side outdoors, smiling and holding drinks in clear glasses.

Let’s work together

Four diverse young adults laughing and lying closely together on a fluffy white rug, wearing colorful casual clothing.

Let’s work together

Two young women with braided hair and leather jackets playing chess outdoors on a sunny day.

Let’s work together

Two women smiling and exchanging a bouquet of flowers outdoors with a red wall background.

Let’s work together

Three young women sitting side by side outdoors, smiling and holding drinks in clear glasses.

Let’s work together

Four diverse young adults laughing and lying closely together on a fluffy white rug, wearing colorful casual clothing.

Let’s work together

Two young women with braided hair and leather jackets playing chess outdoors on a sunny day.
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