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Best Practice Guides
5 Creators Who Made Their Mark In 2020
There have been so many amazing creators to celebrate in 2020, with creatives having more time to dedicate to their craft and...
Megan Horsnell
January 5, 2021
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4
Min
Advertiser resources
Creator resources
Press
Best Practice Guides
TikTok: A Year In Review
2020 has been a crazy year for the world, but an amazing year for TikTok. At the start of the pandemic, TikTok was downloaded 113 million...
Megan Horsnell
December 29, 2020
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4
Min
Advertiser resources
Creator resources
Press
Best Practice Guides
Unsocial Media: What Netflix's 'The Social Dilemma' Has Taught Influencer Marketing
Influencer has today published a report exploring and highlighting what success in influencer marketing looks like for...
Ben Jeffries
December 17, 2020
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4
Min
Advertiser resources
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Press
Best Practice Guides
Influencer CVO Caspar Lee Gives His Take On 2020 And His Predictions For Social Media Trends In 2021
Influencer chief visionary officer and YouTube creator Caspar Lee discusses his take on the past year and his predictions for...
Ben Jeffries
December 14, 2020
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7
Min
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Press
Best Practice Guides
The Relationship Between Content Creators, Influencer Marketing And The Music Industry
With the rise of apps that have a centralised music offering, and the pandemic shifting what consumers want to see, the music industry is...
Hester Bates
November 23, 2020
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3
Min
Advertiser resources
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Press
Best Practice Guides
Good Influence: In Conversation With The Fund For Global Human Rights
Influencer’s CEO Ben Jeffries sits down with The Fund for Global Human Rights CEO Regan Ralph to discuss what sets the Fund...
Ben Jeffries
October 30, 2020
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4
Min
Advertiser resources
Creator resources
Press
Best Practice Guides
Pinterest's Black History Month Initiative: A Conversation With Ghenet Randall
Influencer’s marketing director Hester Bates sits down with lifestyle creator Ghenet Randall to discuss Pinterest’s Black History Month...
Hester Bates
October 7, 2020
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6
Min
Advertiser resources
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Press
Best Practice Guides
Why Self-Development Creators Are Having A Moment In 2020
As the pandemic has swept the globe and many of us have all been in lockdown, there has been a notable shift in the kind of content...
Hester Bates
October 5, 2020
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4
Min
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Creator resources
Press
Best Practice Guides
Influencer Partners With Pinterest To Support Their Black History Month Activation: Black Gold
Influencer is proud to partner with Pinterest, the visual discovery engine and social media platform, to support their latest activation...
Ben Jeffries
September 25, 2020
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2
Min
Advertiser resources
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Press
Best Practice Guides
The launch of the Creator Union
The Creator Union has launched in an attempt to regulate the influencer marketing industry and protect its creators. As with many other...
Ben Jeffries
August 11, 2020
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3
Min
Advertiser resources
Creator resources
Press
Best Practice Guides
How TikTok challenges brands to think differently
Influencer’s chief executive officer Ben Jeffries sits down with TikTok’s head of creator solutions for Europe, Julien Wettstein, to...
Ben Jeffries
July 31, 2020
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6
Min
Advertiser resources
Creator resources
Press
Best Practice Guides
'Brands must show their support all year round, not just during Pride month': marketing and Pride in a creator's words
This Pride month, Influencer’s creative strategy lead Danny Crutchley sits down with lifestyle creator Joel Wood to discuss what it means...
Danny Crutchley
June 25, 2020
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4
Min
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Press
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YouTuber and Influencer co-founder Caspar Lee Launches #LookingForward campaign alongside The Prince’s Trust
YouTuber and Influencer co-founder and CVO Caspar Lee has launched the #LookingForward campaign on social media, alongside...
Hester Bates
May 13, 2020
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2
Min
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Press
Best Practice Guides
How is coronavirus affecting travel influencers?
Influencer chief executive officer Ben Jeffries sits down with travel creator Alex Stead to discuss the impact of coronavirus on the...
Ben Jeffries
April 27, 2020
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4
Min
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Creator resources
Press
Best Practice Guides
Influencer Marketing From Home: Content Creators Who Are Leading The Way
In uncertain times like these, society relies on social media as a source of relief, an entertainment outlet, and an escapism tool...
Megan Horsnell
April 3, 2020
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6
Min
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Press
Best Practice Guides
The Legal Issues That Influencers and Marketers Must Get Right
The exponential growth of influencer marketing has caught the eyes of many across the commercial landscape. It is an area that has become...
Tahir Basheer
February 28, 2020
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10
Min
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Press
Best Practice Guides
Why Instagram will win with creators
At last count, there were almost five million pieces of brand-influencer collaboration content on Instagram, a number that’s only...
Ben Jeffries
February 25, 2020
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6
Min
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Creator resources
Press
Best Practice Guides
How Fashion Creators Are Using Social Media To Make A Positive Impact In The World of Sustainability
With recent environmental issues making front-page news, the onus has fallen on us all to take responsibility as individuals. This is...
Tish MacDonald
January 22, 2020
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5
Min
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Press
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Seven predictions for influencer marketing in 2020
2019 saw huge developments for the influencer marketing industry; from TikTok becoming the most popular platform of the year to Instagram...
Ben Jeffries
December 13, 2019
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6
Min
Advertiser resources
Creator resources
Press
Best Practice Guides
