Summer with Starbucks
The campaign aim was to produce genuine, summer-focused branded content that drove awareness of the Starbucks brand and helped to spark a conversation among the brand's target audience around their favourite summer activities. To do so, we worked with 8 of France’s most creative lifestyle creators, who showed their audience just how the Starbucks brand and their favourite Starbucks’ products fitted into their summer activities.
8
Creators
762K
Audience
1.3M
Reach
197K
Engagement
28.7%
Reach Rate
4.1%
Engagement Rate
38.0%
Impact Rate
![](https://cdn.prod.website-files.com/64ad48103343f7de910acc9f/64ad4f168ebde1ed63422672_5e79ec4d344e95bdabd14054_69616299_156788222105114_1779399221876878242_n.webp)
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